Rapid Conjoint
Analysis Process

Our Pricing research experts use the most innovative conjoint analysis software to design conjoint surveys, distribute them to laser targeted audiences, in order to generate precise results to underpin your strategic decisions, all within 1-3 days

Our 3-Step Process

With our agile cloud-based conjoint survey platform, our pricing experts conduct rapid conjoint surveys for both B2C and B2B businesses, plus analyze and interpret results precisely

Survey Design

Distribution & Collection

Results & Analysis

EPIC Conjoint was created by commercial marketers
for commercial marketers

1

Survey Design

1. Survey Design

A user-friendly interface and pricing research experts eliminate the guesswork in survey design, making the power of conjoint analysis available to everyone

  • Our pricing research experts setup your conjoint survey
  • You provide the products and prices to be tested and we take care of the rest
  • Enrich the survey results by including screen out, quota and segmentation questions
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2

Distribution & Collection

2. Distribution & Collection

We ensure surveys are delivered to your targeted audience worldwide with laser precision using our worldwide respondent panel partners and guarantee statistical significance by recommending the required number of qualified respondents

  • Clear guidance on the number of target respondents needed for statistical significance is provided by the platform
  • We can distribute a survey to your own customers or the market, or mixture of both, via our integrated worldwide panel providers
  • Data security: your survey responses are automatically protected in a dedicated database

3

Results & Analysis

3. Results & Analysis

Survey results are visualized in clear and intuitive charts to facilitate both quick interpretation and deep analysis. Clients love to roll up their sleeves and use our interactive market simulator and price optimization tools to underpin their strategic marketing decisions

  • Results are shown using user-friendly charts and tables
  • Multilanguage dashboard to support international teams
  • Pivot table functionality facilitates filtering of screening, quota, and segmentation answers
  • Our expert team support you to ensure you have the clear, actionable insights you need
Final

The EPIC Conjoint platform is a very useful addition to our research arsenal. EPIC Conjoint informs our pricing and proposition decisions by helping us to better understand the value customers assign to product features and prices. The platform allows me to respond to the businesses’ information needs as they arise, and deliver insights quickly.

VirginMedia

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