Youtube Image-06

Rapid Survey
Methodologies

Your one-stop shop for Product and Pricing Research!

The heart of our cloud-based survey platform is a selection of the most powerful quantitative research methodologies. Together with leading experts, we combine state-of-the-art scientific approaches with an unmatched, intuitive user experience.

Unleash the power of game changing Product and Pricing Research together with our experts - without getting lost in complexity.

Learn more about our innovative Survey Methods

Icons-02

Choice Based
Conjoint Analysis

...uncovers customer preferences to help identify optimal product features and willingness to pay, evaluate price sensitivity, forecast market shares, and predict adoption of new products or services.

Icons-03

Virtual
Shelf Conjoint

...presents products in a customizable virtual retail shelf format. Customer in-store purchase decisions are simulated and captured more realistically than ever before, making it a powerful tool for simulating FMCG product launches and price changes.

Icons-04

MaxDiff
Analysis

...is the perfect tool to robustly rank items for market appetite. Customer preferences for product or service features, marketing claims or package designs are precisely identified and measured.

Icons-05

Customer
Segmentation

...identifies groups of customers who share common needs and solutions, as well as similar Price Sensitivites and Willingness to Pay towards a certain product category. It is the most powerful tool to help maximize revenues and customer satisfaction.

Icons-01

Quantitative Surveys
A/B Testing

...allow you to pose the right questions to the right audience. Customizable survey templates allow you to easily set up A/B tests in order to compare product concepts, different packages or marketing messages.

Trusted by global marketing thought leaders

UCD
4 columbia business school
Rotterdamn
Oxford
London Business School