Insights Blog Posts

Need advice on fighting inflation? Ask your customers!

By EPIC Conjoint / May 17, 2022

Concerns about the impact of inflation are growing almost as fast as inflation itself. When the Conference Board surveyed close to 1,000 CEOs around the world in late 2021, some 82% said they are facing upward price pressure for inputs into their businesses. In the U.S., over half of the CEOs surveyed expected at least…

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18 market research survey tips

18 Market Research Survey Tips to Ensure Quality Customer Insights

By Marko Herman / April 22, 2021

When running a market research survey, there are many things to consider. In fact, so many one could write a pretty thick book about it. These days, time is scarce and we usually have weeks if not days to plan and run a survey, while still needing to make sure we don’t make any obvious…

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Finish 2020 on a high, and get a head start on 2021

By Matt Johnston / November 24, 2020

One of the most unusual years in modern history will soon end. However, there is no doubt the challenges COVID-19 pandemic has generated will stay with us. And without a quick solution in sight, we will continue to live through a pandession for the foreseeable future. While there is no doubt the pandemic has brought…

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Lay the foundation for post-Covid19 success

Lay the foundation for post-COVID-19 success

By Matt Johnston / March 25, 2020

When asked, “What do you think about a recession?” Sam Walton, the founder of Walmart, responded, “I thought about it and decided not to participate.” Cost-cutting, discount pricing, and widespread uncertainty — that is how many companies have approached the challenges caused by the social and economic effects of COVID-19. CEOs and senior marketers face…

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