Insights Blog Posts

18 market research survey tips

18 Market Research Survey Tips to Ensure Quality Customer Insights

By Marko Herman / April 22, 2021

When running a market research survey, there are many things to consider. In fact, so many one could write a pretty thick book about it. These days, time is scarce and we usually have weeks if not days to plan and run a survey, while still needing to make sure we don’t make any obvious…

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Finish 2020 on a high, and get a head start on 2021

By Matt Johnston / November 24, 2020

One of the most unusual years in modern history will soon end. However, there is no doubt the challenges COVID-19 pandemic has generated will stay with us. And without a quick solution in sight, we will continue to live through a pandession for the foreseeable future. While there is no doubt the pandemic has brought…

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Lay the foundation for post-Covid19 success

Lay the foundation for post-COVID-19 success

By Matt Johnston / March 25, 2020

When asked, “What do you think about a recession?” Sam Walton, the founder of Walmart, responded, “I thought about it and decided not to participate.” Cost-cutting, discount pricing, and widespread uncertainty — that is how many companies have approached the challenges caused by the social and economic effects of COVID-19. CEOs and senior marketers face…

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