Lay the foundation for post-Covid19 success

When asked, “What do you think about a recession?” Sam Walton, the founder of Walmart, responded, “I thought about it and decided not to participate.” Cost-cutting, discount pricing, and widespread uncertainty — that is how many companies have approached the challenges caused by the social and economic effects of COVID-19. CEOs and senior marketers face…

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Yet another cracking EPP European & Global Pricing Forum — the 14th edition — was organized and hosted in Brussels last week by Pol Vanaerde and his talented team. EPP consistently creates an environment for generous knowledge sharing and healthy competition among a select group of esteemed pricing professionals, pricing platforms vendors, and pricing consultants.…

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